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Phones4u - My Telecoms - Best Mobile Phone Deals, Price Comparison, Reviews and Forum

Phones4u - My Telecoms - Best Mobile Phone Deals, Price Comparison, Reviews and Forum
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Phones4u

Phones 4u

Merchant Profile

Phones 4u is a large independent mobile phone retailer in the UK. Since opening in 1996, it has expanded to over 440 stores throughout the United Kingdom.

Quote

"We’re specialists in mobile phones and related product areas such as laptops, mobile broadband, and accessories. That means we do it really well, with an unparalleled product range and offers. Because of our size we can get the best deals from the networks for both upgrades and new contracts."

Company Background

In 1987, John Caudwell and his brother Brian founded Midlands Mobile Phones, to wholesale distribute mobile phones. The company became the Caudwell Group, for which the high street retail arm was named Phones 4U.

On 26 September 2006, it was announced that the Caudwell Group had been sold for a sum of £1.46 billion to private equity firms Providence Equity Partners and Doughty Hanson.

Today the Phones4U Group is the rebranded version of the Caudwell Group, renamed to reflect the new private equity owners. The group consists of:

  • Phones4U = High street and internet retailer
  • 20:20 Logistics - handset distribution
  • Dextra Solutions - accessories distributor
  • Caudwell Logistics - warehousing and transportation
  • Caudwell Communications - fixed-line phones
  • Policy Administration Services/Lifestyle Services Group - phone insurance

The group employs over 8,000 people worldwide, and sells 26 phones every minute.

Awards

Phones4u were Awarded:

"Best Retailer" at the 2008 Mobile Industry Awards.

"Best National Advertising and Marketing Campaign" at the 2008 Mobile News Awards

"Marketing Effectiveness" at the 2008 Marketing Society Awards for Excellence

"Online Retailer" at the 2009 Mobile News Awards

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Phones4u, My Telecoms - Best Mobile Phone Deals, Price Comparison, Reviews and Forum
mytelecoms.net is part of My Telecoms Ltd. Our mobile phone price comparison site lets you search and review the latest mobile phone deals for free. Compare mobile phones, pay monthly mobile phone contracts, pay as you go deals and mobile phone accessories, or use our mobile phone reviews and community to find out about your next mobile phone before you buy it.